Mark Ferencik

 
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Mark Ferencik

Speaker

Mark has over 25 years in software user experience (18 focused in in healthcare). His prior work includes EMRs, clinical decision support, patent population programs, virtual health coaching, ecommerce, help-desk tools, sales tools, physician portals, and patient health apps. He has deep experience from GSK pharmaceuticals embedding UX where he authored and implementing a blended Agile & UX training program. At McKesson he spent a few years as a product owner of innovative oncology tools to support a transition to value based care. Currently he’s directing UX services at Optum, a leading health IT services company. He has presented UX & Agile integration topic at many regional and national conferences.

“Struggles with Stakeholders Began with the Model T”